Computer Hardware
The computer hardware industry is primarily in a growth stage as there are a growing number of computer users, however the state of the economy also plays a role in buying habits. Since the competition in the computer hardware and accessories industry is high, computer hardware providers must find ways to compete, other than on price. It’s necessary to convey product and brand value to potential buyers in markets across the globe. At AA Global Printing, we understand how important brand recognition and recall is in the industry and offer a global printing solution that allows computer hardware companies to cut down on costs associated with high quality printed marketing materials. Printed marketing materials can be used for:
Sales Meetings
Computer hardware companies target a variety of consumers including the business market, gaming market, sales outlets, resellers, and end-users. In such a competitive landscape, it’s important to gain loyalty. Professionally printed marketing materials such as brochures, catalogues, data sheets, and signage can be used to convey differentiators such as product quality, service support, pricing structures, installation service, and delivery. These materials can be printed quickly and efficiently wherever these sales meetings occur.
Events and Tradeshows
Events and tradeshows provide hardware providers with an opportunity to showcase hardware products to interested tech audiences. Since there is a lot of competition, it’s advisable to differentiate with a portfolio of professionally printed materials such as brochures, catalogues, data sheets, and signage. These materials can be printed locally, to eliminate the hassle of bringing them with you and the high costs associated with shipping them far distances to the event locations.
Computer Software
The computer software industry is ever-changing and current industry trends such as SaaS, mobile, cloud, and big data are impacting how software companies market themselves and differentiate from the competition. Computer software is sold on a global scale, often by affiliates associated with specific geographic regions. At AA Global Printing, we offer a streamlined global printing solution that allows customized, high quality print materials to be delivered locally, allowing software providers to save time and money on shipping.
Printed marketing materials can be used for:
Sales meetings
Computer software sales professionals will conduct meetings with affiliates, vendors, and end-users in order to demonstrate the benefits of a software product and how it is better than competing products in an increasingly crowded market. Professional, high quality printed materials can help to convey brand and product value. Printed materials such as brochures, catalogues, data sheets, and signage can be printed locally, wherever a sales meeting occurs, in order to reduce costs.
Events and tradeshows
Events and tradeshows provide software providers with an opportunity to showcase software products to interested tech audiences. Since there is a lot of competition, it’s advisable to differentiate with a portfolio of professionally printed materials such as brochures, catalogues, data sheets, and signage. These materials can be printed locally, to eliminate the hassle of bringing them with you and the high costs associated with shipping them far distances to the event locations.
Electronics
A primary challenge in the electronics industry is to keep up with shifting consumer preferences, which results in a short and costly product lifecycle. Electronics manufacturers are investing in expensive prototypes, development kits, and modules while ensuring FCC compliance. To increase profit margins, manufacturing of electronics is often moved offshore, creating a global supply chain. At AA Global Printing, our global printing solutions are designed to cut costs while meeting the needs of electronics manufacturers targeting tech-savvy consumers.
Printed materials can be used for:
Sales meetings
The electronics market is crowded, which means that brands need to go above and beyond in order to differentiate their products to tech-savvy customers. High quality printed marketing materials such as brochures, catalogs, and data sheets are necessary during the sales process in order to tell the brand and product story to targeted audiences and influencers.
Events and tradeshows
The electronics industry relies on real-market feedback in order to determine which products should go to market or what improvements need to be made to products before going to market, which is why event and tradeshow marketing is so important. Electronics manufacturers can reduce trade show costs by printing marketing materials such as catalogues, banners, and branded promotional items locally.
Distributor presentations
Electronics distributors can utilize printed materials such as brochures, catalogs, and data sheets in order to educate retailers, resellers, and end-users about new electronics equipment on the market. Because each product’s lifecycle can be relatively short, these materials can be printed in small quantities where they are needed, reducing waste associated with outdated materials.
Financial Services
In the financial services industry, it’s necessary to develop a strong trust with clients, since money management and future planning is so critical to their welfare. Financial services professionals serve as consultants to a variety of target markets such as millennials just starting to plan for retirement, retirees wanting to make changes to their savings approach, and families who are saving for their child’s college education, to name a few. Each of these target markets requires a different marketing approach and an array of printed marketing materials that educate, instill trust in the brand, and help them make informed decisions. At AA Global Printing, we understand the complexities and regulations of the financial services industry and ensure that all printed materials remain compliant, while eliminating shipping costs by printing locally wherever printed items are needed.
Printed marketing materials can be used for:
Client meetings
Prospective clients are looking for as much information as possible as they determine what their long term financial plan should look like. Printed educational materials such as prospectuses and brochures can be customized to meet the individual needs of different client markets based on current financial needs and location. Because financial services information can often be overwhelming to potential clients, it’s often the financial services firm that provides the best printed educational materials that present financial information in a clear and concise manner that gets the business.
Direct mail
Direct mail is an important component of a financial services marketing strategy. Professional, high quality direct mail pieces can be highly customized based on location or target audience and printed locally, eliminating costs associated with printed materials that can become obsolete based on industry regulations or shifting consumer needs.
And more!
Manufacturing
Manufacturers face a complex, global supply chain and are increasingly pressured to reduce costs and their carbon footprint. At AA Global Printing, we assist manufacturers on both of these fronts by providing efficient and eco-friendly global printing solutions wherever marketing materials are needed within the supply chain. Printed marketing materials still play a vital role in the manufacturing industry, educating sales representatives, dealers, suppliers, and end-users while also strengthening brand recognition. Our global print network allows marketing collateral to be printed wherever it is needed, across the globe.
Printed marketing materials can be used for:
Sales meetings
The decision to purchase a piece of machinery or other manufacturing equipment isn’t made lightly. Decision makers often have multiple meetings with sales representatives before making a purchase. During a sales pitch, a representative typically needs printed materials such as catalogues, data-sheets, product manuals, safety guidelines, and more that a decision maker can not only review during the meeting but take with them to study further.
Events and tradeshows
Tradeshow marketing remains a top priority of many manufacturers who want the opportunity to display their equipment and/or speak directly to manufacturing buyers. Presenting at a trade show can be costly, which is why it’s in the best interest of a manufacturer to utilize a global printing solution in order to cut down on associated costs. Marketing materials such as catalogues, banners, and branded promotional items can be created near the event space, reducing shipping costs or the hassle of bringing the materials with you.
Distributor presentations
Distributors are responsible for educating retailers, resellers, and end-users about manufacturing equipment and can also be responsible for training them how to use it properly. They must have access to high-quality, printed materials such as product specs, sell sheets, catalogues, and training manuals wherever their meetings/presentations occur.
And more!
To learn more about our global printing services for manufacturers call 617-581-0741 or visit our Contact Us page.
The medical device industry faces ever changing FDA regulations and must meet strict compliance standards. At AA Global Printing, we understand these sensitivities and provide a global printing solution that allows those in the medical industry to eliminate warehousing/storage of printed materials that are at risk of becoming obsolete. With over 30 years of experience developing world-wide print production networks, we are a global printing partner that can be trusted to produce high-quality, up-to-date, and compliant printed marketing materials that accurately reflect both the individual medical device and the company or brand distributing it.
Printed marketing materials can be used for:
Sales offices
Medical device sales professionals should always have access to the most current marketing materials. Since these professionals often work in satellite offices across the globe, our global printing service provides easy access to these materials wherever a sales meeting might take place. We can print sales collateral such as product booklets, flyers, safety guidelines and more.
Trade shows
As new regulations are set forth, medical device equipment must be updated, making in-person demonstrations at trade shows and other events very important. Our network allows trade show collateral such as flyers, postcards, laminated cards, and posters to be printed within days of the event, ensuring that the materials are up to date and customized to the needs of event attendees.
Hospitals
Users of medical device equipment must be properly trained on how to use it. Printed training and safety materials such as brochures can be printed in a location that is close to any hospital or other medical facility that is using the equipment.
Medical Devices
Pharmaceuticals
The pharmaceuticals industry must adhere to strict regulations and is held to a high compliance standard. Since legislative changes that affect the industry can occur at any time, printed materials can quickly become outdated. In addition, printed materials are often customized, since regulations can vary drastically by geographic region. At AA Global Printing, we hold ourselves to the same high standards and offer a global printing solution that allows the pharma industry to produce customized, high-quality, up-to-date, and compliant printed marketing materials in local markets, eliminating costs associated with materials that are at risk of becoming obsolete.
Printed marketing materials can be used for:
Clinical trials
Clinical trials are costly, which is why it’s important to be as cost effective as possible when printing materials that are associated with them. Printed materials should be customized and cater to a specific audience and their needs, including physicians, prescribers, payers, healthcare providers, formulary decision makers, or other key opinion leaders. Clinical trials can occur in multiple locations, and our global printing solution ensures that each location has easy access to personalized printed materials including wire-o bound booklets, postcards, info sheets, and other promo items.
Presentations
Education plays a large role in pharmaceutical sales. Sales professionals must present results of clinical trials and the benefits of their drug to high level decision makers. Our global printing service allows pharmaceutical sales representatives to print high quality, up to date, promotional materials that are customized to a specific market’s needs in a location that is close to where the presentation is given.
Direct mailings
It is common for pharmaceutical companies to send promotional mailings to medical offices that outline results of clinical trials and the benefits of a drug. Because regulations vary by region, it is more efficient to print these customized direct mailers in the region in which they will be mailed.
And more!
To learn more about our global printing services for pharmaceuticals call 617-581-0741 or visit our Contact Us page.
Industrial products are complex and typically involve a long sales cycle, which makes print materials that can properly convey elaborate specifications to knowledgeable buyers and buyer teams of the utmost importance. In addition, industrial manufacturers, distributors, and service providers are focused on going lean; increasing revenue by reducing waste. At AA Global Printing, we assist those in the industrial industry by offering efficient, streamlined, and sustainable global print solutions that reduce costs while providing excellent customer service, allowing industrial companies to focus on their core competencies.
Printed marketing materials can be used for:
Sales meetings
Industrial buyers carefully analyze complex products to determine what the benefits and long term ROI of a purchase will be. Sales meetings must accurately convey the technical data that’s needed. In some cases, it’s highly customized. Comprehensive product catalogs, components catalogs, drawings, data-sheets, manuals, safety guidelines, other printed collateral are necessary during sales meetings with industrial buyers.
Events and tradeshows
Tradeshow and event marketing is important in the industrial automation sector, providing industrial companies with the opportunity to showcase products and demonstrate how they will help prospective buyers. There are many costs associated with presenting at industrial industry trade shows, which is why it makes sense to outsource printing in order to minimize trade show spend. Marketing materials such as catalogues, banners, and branded promotional items can be created near the event space, reducing shipping costs or the hassle of bringing the materials with you.
Distributor presentations
Distributors are responsible for educating retailers, resellers, and end-users about industrial automation equipment and can also be responsible for training them on how to use it properly. They must have access to high-quality, printed materials such as product specs, sell sheets, catalogues, and training manuals wherever their meetings/presentations occur.
And more!
To learn more about our global printing services for the industrial automation industry call 617-581-0741 or visit our Contact Us page.
Industrial Automation
A primary challenge faced by the mechanical and industrial engineering industry is that products and services can be complicated and therefore, difficult to communicate. Printed marketing materials that might include drawings, blueprints, and data sheets are essential in order to demonstrate value to target audience members. Mechanical and industrial engineers are often working out of multiple offices and in some cases, on a global scale. At AA Global Printing, we offer a streamlined global printing process that allows engineering and technology companies to save money while generating awareness and demand in technical markets.
Sales meetings
Complex mechanical and industrial engineering products and services must be explained professionally and succinctly during sales meetings. Since equipment and services can be costly, decision makers will likely meet with sales representatives multiple times before making a purchase. During a sales pitch, a representative typically needs printed materials such as catalogues, data-sheets, product manuals, safety guidelines, and more that a decision maker can not only review during the meeting but take with them to study further.
Events and tradeshows
Before engineering or manufacturing a new product, a firm must have a clear understanding of target audience needs, which is why getting out and meeting potential buyers at events and tradeshows is so critical in the industry. In addition, complex industrial products can be demonstrated at events. Costs associated with presenting at a tradeshow add up quickly, which is why it’s advisable to utilize a global printing solution in order to cut down on associated costs. Marketing materials such as brochures, catalogues, data sheets, and signage can be created near the event space, reducing shipping costs and eliminating the hassle of traveling with them.
Distributor presentations
Distributors are responsible for educating retailers, resellers, and end-users about mechanical and industrial engineering products and services and can also be responsible for training them how to use it properly. They must have access to high-quality, printed materials such as product specs, sell sheets, catalogues, and training manuals wherever their meetings/presentations occur.
And more!
Engineering
Companies must adapt to changing market conditions and are turning to management consultants for assistance. The rise in demand has resulted in an increase in consulting firms, which means that management consultants must present themselves professionally on all fronts in order to stand out from the competition. At AA Global Printing, we assist management consulting firms on a global scale by printing professional, high-quality branded materials when and where they are needed, eliminating costs associated with shipping and storage.
Printed materials can be used for:
Course collateral
Management consultants require printed materials such as handouts, training manuals, 3 ring binders, table tents, banners, and business cards for the seminars given in classrooms or other workspaces at companies across the globe. Global consultants take a customized approach to training depending on where they are located, since local customs, religions, etc. might dictate course material. Our global printing solution allows management consultants to print customized materials wherever a consulting session occurs.
Employee training
How employees are trained has been proven to contributes towards long term success and employee retention within a management consulting organization. Professionally printed employee training materials such as manuals, binders, and handouts help to convey the right tone with employees at the onset of employment and on an ongoing basis and can be printed near training facilities.
Events
Events allow management consultants the opportunity to speak and present their expertise to existing and potential clients. It’s worthwhile to bring materials including banners and business cards to such events. Printing these materials near the event space saves valuable time and resources.
And more!
Management Consulting
Companies must adapt to changing market conditions and are turning to external and internal training resources to prepare their employees for the challenges to come. The rise in demand has resulted in an increase in consulting and training firms, which means that training companies must present themselves professionally on all fronts in order to stand out from the competition. At AA Global Printing, we support training firms on a global scale by printing professional, high-quality branded materials when and where they are needed, eliminating costs associated with shipping and storage.
Printed materials can be used for:
Course collateral
Trainers require printed materials such as handouts, training manuals, 3 ring binders, table tents, banners, and business cards for the seminars given in classrooms or other workspaces at companies across the globe. Global training companies take a customized approach to training depending on where they are located, since local customs, religions, etc. might dictate course material. Our global printing solution allows these companies to print customized materials wherever a training session occurs.
Employee training
How employees are trained has been proven to contributes towards long term success and employee retention within the organization. Professionally printed employee training materials such as manuals, binders, and handouts help to convey the right tone with employees at the onset of employment and on an ongoing basis and can be printed near training facilities.
Events
Events allow companies the opportunity to speak and present their expertise to existing and potential clients. It’s worthwhile to bring materials including banners and business cards to such events. Printing these materials near the event space saves valuable time and resources.
And more!